User-generated content is all the rage these days. It gives users a reason to return to your site. Did you know that it can harm it as well?
Brand building yourself through social media has become a critical skill that is necessary for individuals in business. Blogging and being on the various social networks is not enough. You need to unify your accounts to make sure your message stays on brand.
Blog writing that is both meaningful to your audience and is useful for search engines is a tricky thing to master. Here are some tips.